Samstag, Januar 08, 2011

Woman vs. wolf

This Canadian apparel fashion brand Lifetime Collective had a really fun idea to promote their clothes. Enjoy the video below!

Furthermore the brand provides a platform for creative talents amongst others in art, design and music. This film e.g. is made by Salazar, a group of four creatives, and is one of the best ideas for advertising lately. Lifetime also has a blog, which also is worthwhile to watch.


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